2026-06-08

Small claims is a workflow problem, not a legal content problem

A guided small-claims workflow for consumers and SMBs.

People aren’t just Googling the law — they’re asking whether a $500 dispute is even worth filing, which is a sign they want guidance, not articles.
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THE MARKET

The small-claims cluster shows real paid demand: average CPC is $14.86, and the core keyword "small claims" hits 5,400 volume with $14.56 CPC. PAA confirms urgent intent with questions like "How much does it cost to file a small claims case in Florida?" and "Is it worth going to small claims court for $500?"

WHAT PEOPLE ARE SAYING
"Is it worth going to small claims court for $500?","How much does it cost to file a small claims case in Florida?","What is considered small claims in Maryland?"
THE GAP

Most existing help is static legal advice that stops at explanation. The real pain is the process: eligibility, filing fees, service of process, deadlines, evidence, and hearing prep vary by state.

THE BUILD

Build a guided claims workflow that asks a few intake questions, tells users if they qualify, and generates court-ready docs plus a deadline timeline. Start with SMB debt recovery and landlord disputes, where repeat filings make the product less one-and-done than consumer-only claims.

WEEKEND MVP

Ship a state-by-state intake wizard that outputs filing steps, fee estimates, and a checklist PDF for one high-volume state.

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